PLATFORM PLAYBOOK · SUBSTACK.COM
Substack publication
Run a newsletter/publication on Substack and link to your product from posts or your profile.
Follow the platform-native workflow
This is an owned channel — you create and maintain the page yourself. It is not a third-party directory submission or guest pitch.
- Create your Substack publication
Choose a handle, write a clear publication description, and set branding.
- Publish a launch or insight post
Share a story readers would subscribe for; mention your product naturally.
- Cross-link from your site and socials
Substack posts can rank and send referral traffic when promoted consistently.
- Record the publication or post URL
Paste the public Substack URL below.
Reference URL shape
Example: https://yourname.substack.com/